Tuesday, November 8, 2011

PivotTalk Episode 1: Return on Investment or Return on Ignorance

The first episode of PivotTalk has Cory Firth (@cfirth29), Morgan Davis (@Morgan_KEC) and Lindsey Fair (@lindseyfair) discussing what Return on Investment means in regards to a social media campaign.

Is it really Return on Investment or could it be considered Return on Ignorance?


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